Novartis

 Strategic Leadership & Digital Transformation:

• Spearheaded the development and execution of comprehensive digital strategies, resulting in a 30% increase in brand visibility and a 25% boost in engagement across multiple channels.

• Led digital transformation initiatives, leveraging emerging technologies such as Immersive, Gamification, AI, machine learning, and cloud computing to drive operational efficiency, and field-force enablement.

Product Development & Innovation:

• Headed the prototyping, testing, and launch of cutting-edge digital products across Medical and Commercial teams increasing patient and HCP engagement and increase RX lift by 5%.

• Oversaw successful execution of digital innovation projects, ensuring that all initiatives deliver measurable business outcomes and drive long-term value.

Cross-Functional Leadership & Collaboration:

• Managed high-performing, cross-functional teams, directed team development plans, mentorship programs, and career growth initiatives

• Partnered with marketing, sales, and IT departments to ensure seamless execution of omnichannel digital strategies, optimizing customer journeys and maximizing engagement across all channels.

Strategic Partnerships & Vendor Management:

• Orchestrated strategic partnerships and vendor negotiations to drive innovation, maintain competitive advantage, and ensure seamless project execution.

• Directed vendor management and external technology partners, ensuring the delivery of best-in-class digital tools and platforms that aligned with the company’s overall strategy.

Data-Driven Decision Making & Market Analysis:

• Leveraged advanced data analytics to inform strategic decisions, optimize digital marketing campaigns, and enhance ROI. Developed performance metrics to track the success of digital initiatives and drive continuous improvement.

• Conducted market research to identify trends, competitive strategies, and emerging technologies, using insights to uncover new growth opportunities and refine digital product offerings.

Operational Excellence & Compliance Leadership:

• Instituted best practices, streamlined governance frameworks, and implemented processes to ensure the efficient and compliant launch of digital health products, achieving a 100% compliance rate with healthcare regulations.

• Reduced manual processes by 50% through the implementation of AI and automation technologies, accelerating business decision-making by 35%.

Change Management & Talent Development:

• Led change management initiatives throughout digital transformation efforts, ensuring organizational adaptability and stakeholder engagement across all levels.

• Fostered a culture of diversity, inclusion, and continuous learning, providing mentorship and coaching to digital teams to stay ahead of industry trends and evolving technologies.

Budget & Resource Management:

• Managed digital strategy budgets, ensuring optimal resource allocation and successful project delivery within budgetary constraints.

• Delivered measurable business outcomes by aligning digital initiatives with strategic objectives and ensuring efficient use of available resources.

Associate Director - Digital Products & Portfolio Services - DDIT

Business Partnership: Served as a strategic liaison between IT and business departments, identifying opportunities for technology innovation that contributed to increase in revenue through enhanced customer engagement platforms.

Program Oversight: Ensured timely delivery of digital projects within scope and budget, achieving a 98% on-time delivery rate. Determined staffing needs. Translated digital vision into actionable OKRs for the team.

Product Management: Managed a portfolio of over 100 mobile applications with a $10M OPEX budget, ensuring strategic alignment, seamless transitions and optimal performance.

Digital Operations and Transformation: Led the transformation and optimization of Digital Service Management practices, ensuring processes such as Change Management, Release Management, Incident Management, Major Incident & Crisis Management, Problem Management, and Knowledge Management are executed at the highest standards.

M&A Integration: Headed omnichannel product efforts for US mergers and acquisitions, successfully managing digital separation plans with zero downtime and 99% continuity.

 Solution Design Expert - Web/Mobile/Social CoE - DDIT

Requirements Gathering: Collaborated with global business users to gather detailed functional and non-functional requirements, translating them into technical specifications for development teams.

End-to-End Solution Design: Designed innovative digital solutions, transforming complex business requirements into scalable applications for R&D, Medical, Commercial, Sales and Field teams.

Project Leadership: Using both Traditional and Agile methodologies managed mobile and web development projects by leading teams of developers, business and security analysts, testers and deployment specialists.

Digital Transformation: Managed enterprise wide CMS ( Drupal ) implementation as well as various CRM ( Salesforce, Veeva ) integrations.